April 18, 2025 /SemiMedia/ — Melexis said on Wednesday it will begin end-to-end assembly of its chip products in China from 2026, in partnership with a local semiconductor manufacturer. The move marks a significant step in the firm’s strategy to localize production and strengthen its supply chain in Asia's largest market.

While core R&D operations will remain in Europe, Melexis plans to shift manufacturing for its China-focused product lines to an Asian partner. “We aim to work more closely with local sales and application engineering teams to deliver the most relevant solutions to Chinese customers,” said company spokesperson Tom Meynendonckx.

In support of the localization initiative, Melexis opened a new and expanded technical and commercial office in Shanghai in March, consolidating its sales, marketing, and engineering support functions.

Asia-Pacific currently contributes 60% of Melexis’s global revenue, with nearly half coming from China. The company’s semiconductor portfolio is used primarily in automotive, medical, and industrial robotics applications — sectors in which China is seeing sustained growth and rising demand for sensor-rich, high-performance chips.

Melexis designs and delivers integrated microelectronic solutions, including sensor chips that capture analog input and output it digitally, as well as driver chips that control electromechanical functions. The company expects its upcoming China-based production capabilities to strengthen its competitiveness in electric vehicle and smart automation markets.