Phison: NAND Flash price may increase by 30%
The recent market demand for NAND Flash is strong, and the trade war between Japan and South Korea has pushed up the price of NAND Flash. Pua Khein-Seng, chairman of Phison, a manufacturer of NAND Flash control chip and module, said that since July, spot prices have risen by more than 10%, and there is still room for 20% to 30% in the future. In addition, if there is a market panic demand, it is possible to increase by 50%.
Pua Khein-Seng said that the price increase of NAND Flash has actually been brewing for 1-2 months. Before that, the price of NAND Flash continued to fall, mainly because there were too many stocks in the market. However, the third season is the peak season, and with the effects of producers' production cuts in the first quarter, there will be some changes in the market starting in the third quarter. However, Pua Khein-Seng also mentioned that the current shortage and price increase are caused by the instantaneous demand, so there are many uncertainties in the foreground.
In July, the NAND Flash original quotation has risen by about 10%. It is not excluded that the price may increase in the future. The module factory is expected to follow the market conditions and increase the price for downstream customers and consumers.